|
|
| Line 60: |
Line 60: |
| | | ArticleSummary = Google Analytics is a free tool that gives you data on your website's traffic. | | | ArticleSummary = Google Analytics is a free tool that gives you data on your website's traffic. |
| | As you make changes to your site, you can also track how these numbers change. That information can help you decide how to improve your site. | | As you make changes to your site, you can also track how these numbers change. That information can help you decide how to improve your site. |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = Using Facebook and Twitter for Your Business
| |
| − | | ArticleSummary = Social sites like Twitter and Facebook can feel overwhelming, but they can be relatively simple, powerful and inexpensive ways to promote your business, and engage your current and future customers.
| |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = Make Sure Your Business Appears in Google Maps
| |
| − | | ArticleSummary = With more and more people using search engines and smart phones to spontaneously pick a nearby business -- be it an Italian restaurant, a plumber, or your business -- it's important for your local business to show up in Google Maps.
| |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = Free SEO Tools
| |
| − | | ArticleSummary = Attracting more traffic to your website isn't magic; it just looks that way. When you choose -- and use -- the right search-engine optimization (SEO) monitoring and analysis tools, you learn how people are using your website, and how to start attracting more visitors.
| |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = Reputation Management: Neutralize the Bad with the Good
| |
| − | | ArticleSummary = The social web is increasingly a place where consumers have the power -- and the platforms -- to proclaim their displeasure with companies' bad customer service. While that's not a bad thing, negative comments about your business can be a reputation nightmare. Learn to manage your reputation in the Wild West of today's social Internet.
| |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = These Websites Aren't as Dirty as They Sound Part 2
| |
| − | | ArticleSummary = Some website owners intentionally choose website names that have only a marginal relationship to their brands. With a nudge and a wink, they may be hoping the provocative name will drive more traffic to their sites. While the company will probably see more website traffic from a provocative name, that traffic isn't likely to convert to sales -- and it may create problems for real customers.
| |
| − | }}
| |
| − |
| |
| − | {{ArticleSummary
| |
| − | | ArticleName = Send Bad Grammar to the Slammer
| |
| − | | ArticleSummary = Your site is your calling card to potential clients from every corner of the globe. Skimping on good grammar practices is a surefire way to invite editorial errors in online content. You wouldn't print business cards without proofreading the copy first, and the same applies to your website.
| |
| | }} | | }} |
| | | | |
