Difference between revisions of "SEO"

Revision as of 22:50, 7 August 2009

SEO = Search Engine Optimization: One of the Online Marketing tools to optimize your business or personal websites. Strategy in Marketing and Communications can be very easy... Want to join and see what your business marketing mix can do for you? Marketing Mainstream

Check List for Improvement Search Engine Visibility

Guidelines how you can improve your corporate websites for more customer visibility and even more conversions. As a business this can give you extra revenue for your corporation or yourself.

Web Visibility is a concept developed by SEM and SEO Services how visible is your business website on search engines and in other digital text allover the internet. High visibility is necessary to score well on search engines like Google, Yahoo and Bing and work on online visibility is often called "search engine optimization" (SEO).

You will get the best result if you use professional web consultants to improve your business website visibility. There is still much you can do yourself as business marketeer.

Here is a checklist with ten tips you cloud follow to improve your web-site visibility:

Description Relevant www.websites.com/seo-tags.html/.php/.aspx 1 Check the technical quality of your business site by using a web validator! You can validate page by page on W3C.

2 Make the technical changes that your validator tells you to make to your website pages! If you have a dynamic solution where content and templates are separate, you will most likely have to go into the templates to make changes. Ask for help from your web master and/or marketing media specialist if you can't do this yourself.

3 Make a site map and link to it from all of your pages! Set up a site map or navigation chart to simplify indexing and navigation in your business website. Insert a link to this map from all of your webpages.

4 Meta-tags, but be reasonable! Meta-tags let you write in key words and descriptions that influence search engines, and that are visible in the link a search engine returns as a hit. Therefore: Don't use more than 15 keywords, and don't repeat the same word in Meta Keywords.

5 Relevant incoming links! Incoming links are good for your online business visibility, this will help you even more when you are linked by other sites in the same field. Who links to you now? To check this, you can write "link:http://twitter.com/your_business for social bookmarking media and or "web URL" in the search field of Google.

6 Repeating of trigger words and keywords in the context text! There is no point in using a keyword in a meta-tag or a headline if the page isn't about this word. If you want to be visible on the term "SEO, SEA, SEM, Online, Internet, Marketing, Media, Linkbuilding, SEO Specialist, SEO Professional", then the page has to concern the subject and the phrase should appear a few times into the text.

7 Headline, Bold and Underline consciously! When you use H-tags (H1, H2, H3, etc.), the bold-tag and the underline-tag to draw attention to headlines and important phrases on the page, the search engine understands that these words are particularly important content markers. As a result, your site will rate higher in the list of search hits, than sites with the same word without bold or underline. You can and should use this to your advantage by selecting meaningful words in headlines and emphatic phrases. Words used in links work in much the same way.

8 Register your site your URL in search engines! If you are not indexed, you can not be found. Google covers 75% of the search market. There are other search engines where you should register.

9 Check which position you come in on different search engines. A good tool for this job is a very good web search engine consultant.

10 Seeking for aprofessional one? strategy consulting services

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